Tag Archives: trends

Your Website Showcasing Your Supercool Office Space is a Cliché.

Empty architecture website design

 

This is a plea for an end to hip websites featuring photo shoots of cool “creative spaces” and not much else.

You know what I’m talking about: Parallax websites papered with empty reception desks with brand signage; macro shots of artisanal light fixtures; den-like flex spaces with artfully cast-off iPads and headphones; and perspective shots of touchdown workstations with knife-edge aligned Apple displays and funky task chairs.

Your homepage is now a cliché.

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How Apple’s Rollout of iOS 7 Verifies Our Predictions for Design and Branding

ios7 pyramid_lo res

Apple’s redesign of their operating system was the farthest thing from my mind two months ago when I began penning a series on current design trends. In fact, I’d been so focused on my own business that I hadn’t even heard any scuttlebutt that a new mobile OS was likely at Apple’s Worldwide Developer Conference earlier this month.

So it came as a total surprise when the drastic, Jonathon Ive-led overhaul of the iOS—the biggest single change since the iPhone’s introduction—completely underscored our recent predictions; the seven significant design trajectories I identified that were likely to continue to influence branding and logo design in the near future.

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